Whitbread scoops major employee motivation award

Date: 30/06/2010

International hotel chain Whitbread has scooped a prestigious employee motivation award.

The firm picked up the Grand Prix at this week's Employee Benefits Awards.

Whitbread was recognised for having the most effective motivation and reward and recognition strategies.

The organisation was also commended for its communication strategy, which was deemed the best in the country for an employer with more than 5,000 staff.

Commenting on the win, the Employee Benefit Awards 2010 judging panel said: "In a tough economic climate, Whitbread also used its reward strategy to address key business challenges.

"Its 'Going for Gold' motivation scheme, for example, was designed to engage employees with the business in order to boost sales across its brands."

The judges noted that at a time when many employers were cutting their sales incentive programs, Whitbread actually stepped up investment, pouring an extra £1 million in its employee motivation strategy.

Other winners at the awards ceremony included E.ON, Capital One and Unilever's UK and Ireland operation.

Written by Michelle Fry ADNFCR-2060-ID-19866032-ADNFCR

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Whitbread scoops major employee motivation award

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