St Tropez offers live brand experience at Gatwick Airport

Date: 30/07/2010

Tanning experts St Tropez have launched a new live brand experience at Gatwick Airport.

St Tropez has teamed up with the transport hub to offer Brits heading abroad a chance to top up their tan before they hit the beaches of the Mediterranean.

The Gatwick Glow live brand experience was launched this week and will run until Sunday August 1st.

Passengers will be able to get a free St Tropez tan at the Gatwick Glow bespoke tanning booths.

Gatwick Airport marketing manager Kim Francis said: "Gatwick Glow is designed to give our passengers a boost; we want them to head off on their holiday feeling great about themselves."

She added: "With almost half of holiday makers worrying about burning on the first day, we've partnered with St. Tropez to offer the spray tan facility so passengers can fly off already sunkissed, which we hope will prevent them from overdoing it on the beach."

Earlier this year, Emirates, Dubai's national airline, launched a live brand experience campaign at Birmingham International Airport – highlighting the luxurious aspects of air travel.

Written by Elizabeth MewesADNFCR-2060-ID-800009251-ADNFCR


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