Experiential learning and team building: 3D travel portal to be launched

Date: 08/12/2011

An experiential learning campaign is to be launched by 3RD Planet allowing customers to experience a 3D journey to Everest without leaving their own home.

It is designed using CGI scenes and actual sounds from the area in order to help people plan trips and learn about places they may never get to go.

The interactive experience will allow the user to navigate themselves around the real life setting and explore the location with its buildings and attractions.

Hailed as an innovative new marketing platform, the Everest experience will be the first to be launched by the company and will pave the way for other tourism sites.

Maps and destination information will also be available on the website to accompany the 3D experience, the first of which will go live on December 10th.

Terence Mak, CEO of 3RD, said: “3RD Planet will offer end users an unparalleled experience to better visualise tourism destinations and equip them with more knowledge of what the locations have to offer before they travel.”

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