Corporate culture 'most effective form of motivation'

Date: 30/01/2009

Nurturing a positive corporate culture is the most effect form of motivating employees, one expert states.

Achieving such an environment can be difficult but has positive benefits, says Annie Yap, chief executive of GSI Executive Search.

Writing for the Nation, she explains that changing the existing culture means altering collective feelings, attitude and behaviours.

Team building training is an important part of spreading a positive corporate culture as it will ensure the desired traits are carried forward, Ms Yap continues.

"Creating scenarios where colleagues are directly and intimately exposed to each other's working styles and habits gives positive influence the highest chance of spreading," she suggests, with team building corporate events one way to achieve this.

As well as this, good attitudes must be recognised and bad ones discouraged, the expert warns.

The quality of communication is also an important factor in spreading a positive corporate culture, Lindsey Pollack of ABC News stated this week.

She advised bosses and employees to communicate with others the way that person would want.

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