Businesses must 'improve incentives and recognition' in light of trends

Date: 27/11/2009

Trends in the recession have led to different short-term tactical changes to organisations, though morale-boosting initiatives must be upheld, according to a leading expert in employment.

Vanessa Robinson, the head of human resources (HR) practice development at the Chartered Institute of Personnel and Development (CIPD), explained that there is a lot of job uncertainty in the current economic climate, in turn affecting the engagement and motivation of employees.

She continued: "HR has got a key role to play in looking at how engaged the workforce is and how they can try to keep up engagement levels."

As a result, Ms Robinson asserted that HR can have a "key role" when driving change programmes, such as incentives and recognition, and ensuring that all the people aspects of a business are fully considered so that the change which is initiated is "actually successful".

Her comments follow last month's publication by the Hay Group entitled the Loyalty Deficit, which found that 1,000 frontline employees admitted that employers have broken unwritten 'contracts' with staff and in turn have jeopardised loyalty, commitment and the firms' ability to rebound from recession.

Posted by Peter Chad

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