MotivAction
releases figures for environmental improvements
A recent eco-audit has revealed the latest figures
for MotivAction’s carbon dioxide and waste production.
After an initial independent audit in April 2007
by 3 Acorns Eco-Audits, a follow up report has
revealed significant reductions in CO2 and waste
levels.
After MotivAction’s
adoption of its ‘going green’ initiative, the successes
have now been confirmed in 3 Acorns’ second report,
conducted in April 2008. These successes include
a 45% reduction in total electricity usage. Though
by using renewable energy from Ecotricity, this equated
to a fall from 102 tonnes of CO2 per year to zero.
There were also significant
steps made in reducing transport fuel emissions.
By adopting LPG fuel in all fleet vehicles, training
staff in ‘eco-driving’ and closely monitoring journeys,
MotivAction has seen a 33% reduction: from 180 tonnes
of CO2 in 2006-2007 to a projected 120 tonnes in
2007-2008.
Overall site waste
production was cut by 25%, with waste entering landfills
reduced by 75%. The company’s recycling rate now
stands at 66%, comparing favourable with some of
the best rates in Europe (70%). A recently drilled
on-site water borehole also means that future imported
water consumption should fall from around 1,000,000
litres to zero.
Putting the figures
into perspective, with the average home’s annual
CO2 emissions in the UK being 6 tonnes, MotivAction’s
2006-2007 emission levels were the equivalent of
63 homes. In 2007-2008, the levels are expected to
match 20 homes - a reduction of nearly 66%.
MotivAction is keen
to further improve on its environmental performances.
Future initiatives include developing luxury alternatives
to flights for incentive schemes as well as continuing
to advise rail travel as an option for all events
in Europe. MotivAction will also be examining options
for powering
events with renewable energy as well
as investigating the potential for an on-site recycled
vegetable oil
depot for use with vehicle
fuel.
“I would like to congratulate
the management and staff for the truly significant
steps taken over the last year to improve the environmental
performance of MotivAction,” says Donnachadh McCarthy
of 3 Acorns Eco-Audits. “It’s great to see that the
management has established a clear ambition to be
the greenest and most financially successful company
in their sector”

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